The focus lies on the skin, which is viewed as a living organism, as well as human beings and their individuality.

The make-up line by Dr. Hauschka is composed of carefully selected blends containing medicinal plants and pays attention to the individuality of each person wearing these make-up products, The aim is not to cover up or conceal but rather to accentuate the unique personality of each person that wears the products, and restoring their radiance.

The brand still uses the WALA medicinal product today that has established the brand since 1967. Dr. Hauschka has been continuously developing and broadening their product palette, adding make-up to their range in 1999.

Sustainability is in unison with respect for nature, which forms part of the brand's philosophy. The Earth is viewed as a complex organism that combines several cycles within itself to making up a stable whole. As long as humans show respect, the system is able to remain stable.
Therefore, respecting and treating nature with care is a high priority at Dr. Hauschka.

• Plants, oils and waxes are nearly always sourced from controlled organic farming and in bio-dynamic quality that are fairly traded.
• Easily recycled packaging, the use of rainwater, composting plant waste from production all play a part in how Dr. Hauschka thinks and works as a whole.
• Resources are not wasted: for example, the company has been using green electricity for years; heat recovery and soil temperature are used as sourced for heating and air conditioning; employees have the possibility of using company bicycles; the cost incurred when using public transport is paid for as well as carpooling.
• Moreover, the company has partnered with an array of companies worldwide: Shea butter is sourced from an organic farming project in Burkina Faso and their Damascene Rose Oil is sourced from Afghanistan.

Dr. Hauschka aims to contribute to the community, to maintain the Earth for our children and generations to come, and also to heal.